woensdag 13 december 2017

The number of OLED TV products in 2017 has doubled compared to last year.

OLED TV models launched in 2017 have been highly increased rather than both 2015 and 2016. 16 types of OLED TVs were launched in 2016, while 30 kinds of OLED TVs were launched which covers that the number of products has nearly doubled from last year. By company, LG Electronics released total 10 types of products which are the greater number of products launched than competitors, and followed by Loewe and Panasonic with 5 types of products.



Meanwhile, OLED TV market led by LG Electronics, was taken attentions of publics when Sony decided to launch OLED TV first in the early of 2017. Sony which launched OLED TV first in CES 2017 to catch public’s eyes with “Acoustic Surface” technology that can make sounds without speakers, is leading the premium market with LG Electronics by producing 55-inch, 65-inch and 75-inch OLED TVs.

The number of OLED TV products are expected to increase in 2018 more and more. According to Flat Panels HD, Philips which launched only one model with 55-inch OLED in the early of this year, decided for releasing the 6 kinds of OLED TV such as 65OLED973, 65OLED903, 65OLED873, 65OLED803, 55OLED903, 55OLED803 and so forth. It is analyzed that the strategy is to aim at diverse consumers which divides OLED TV leading the premium TV market into high-priced line with 9xx model and low-priced line with 8xx model.

The shipment in 2018 is also expected to grow. In accordance with UBI Research, it expects that OLED panel with 55-inch and more will shipped over 2.4 million units in 2018, 9.1 million units in 2022. There is much attentions how OLED TV leading premium TV market will harden its positions all the more in 2018.



UDC and BOE sign a long-term OLED agreement.

Universal Display announced that it has signed long-term OLED agreements with BOE Technology Group. Under these agreements, UDC will supply phosphorescent OLED materials to BOE. UDC and BOE signed their first agreement n 2014 and it is great to see these evolve into long-term agreements.



BOE started to produce flexible OLED displays at its Chengdu B7 6-Gen fab in October 2017. BOE's B7 fab is the company's first flexible AMOLED line and actual real mass production will probably begin at about Q1 2018. The full capacity is 48,000 substrates per month, but this will only be achieved in the first half of 2019.

dinsdag 12 december 2017

Waitrose is creating a white Christmas display at shopping centres to tie in with its festive ad.

Artificial snow will fall every 30 minutes as its TV ad, "Snowed in" by Adam & Eve/DDB, plays with full audio on Ocean Outdoor’s large digital out of home sites.

The campaign will run this weekend and next weekend at Westfield shopping centres in Shepherd’s Bush and Stratford. It has been created by Manning Gottlieb OMD and executed by Talon.

"Snowed in" shows villagers who gather at their local pub for a Christmas morning drink getting snowed in. Instead of panicking or trying to get out they pull together a Christmas Day meal.



Alia Ahmad, marketing manager at Waitrose, said: "We are always looking for exciting ways to bring our brand to life and even more so at Christmas. We think this campaign will look and sound really magical as our ad plays and hopefully get people in the Christmas spirit."

Digital OOH continues to grow across GB.













New data from Route is released today. This shows that the audience of digital out of home (DOOH) advertising continues to grow and now offers advertisers 51% cover of GB adults each week.

Other points worth noting in the data include:

1) Digital OOH now reaches 92% of Londoners each week
2) East of England sees the highest growth in weekly digital cover,
    up 12% since last quarter (49.5%  cover vs 44.2% in Q3)
3) Londoners are exposed to DOOH more frequently, seeing 51 digital
    frames per week compared to 27 as a nationwide average.
4) On average, Britons see one more digital out of home ad per week
    than they did last quarter (27 vs 25.9 in Q3).
5) Digital impacts are up by 6% since the last quarter.
6) The growth reflects the increase in digital inventory now
    measured by Route.The latest dataset includes the measurement
    of 6,097 digital frames.

The chart below shows the current weekly digital cover by region.

maandag 11 december 2017

Augmented Reality Windshields.



Continental’s new DMD projection technology puts information right in a driver's line of sight

Lincoln is one of the first automakers to step closer to full augmented reality displays in vehicle windshields. Two of its models now have digital micro-mirror device (DMD) technology made by Continental, which projects bigger, clearer and more complex graphics. The technology is seen as a bridge between older heads-up display systems and forthcoming AR technology.

The system works in a similar way as modern digital cinema projectors. A picture generating unit produces an image which is enlarged and projected onto the windshield using a series of mirrors and lenses. The resulting image is much brighter than the previously common reflected LCD technology.



The benefits of the system are brighter graphics that can be clearly seen in daytime sunlight. Projecting information on the windshield keeps a driver’s eyes close to the road and reduces distractions from checking other in-car screens. This is particularly helpful with visual aids from the navigation system that can show alerts for intersection turns or highway exits.

3D images “floating in air”



Here’s how the technology works. Light from a light-emitting diode (LED) passes through a transparent plate embedded with tens of thousands of Fresnel lenses, which are special lenses that can alter the light beam angle. In this way, light is refracted to produce an image in the upper air above the plate. This results in the projection of 3D images. Using this technology can add extra information (benefits and convenience) to a variety of objects in the real world. Moreover, all you need for aerial imaging is one LED and one transparent plate. With these components, 3D images can be easily projected virtually anywhere. In fact, the possible applications of aerial imaging expand almost limitlessly.



More information www.omron.com

vrijdag 8 december 2017

Interactive Digital Signage Billboard Demo for Française des Jeux.

Remi Grumeau

Realtime interactive digital billboard demo I created when working at Instore Solution - smartphone optimized webpage acts as a gamepad with the connected billboard. Everything is full HTML5, working on 3G without any app other than the web browser



2017 Opening show Viena 2017

OPENING SHOW VIENA 2017
client NCB
agency SMARTWORKS
Music and sFX by SOFÍA BARCALA



woensdag 6 december 2017

Keeping Real Time at Schiphol Amsterdam Airport.

As modern humans, we literally and figuratively live and die by the fourth dimensional concept of time. And nowhere on Earth, as we know it, is that statement truer than at airports, where a delayed arrival or departure can set off a calamitous chain reaction for paying customers lugging both literal and figurative baggage to and fro. Unsurprisingly, timepieces abound at every turn whether it’s with digital clocks and screens or the traditional mechanics of minute and second hands ticking away. That said, what is the next step in terms of innovation for expressing this universal and practical concept? Maybe there isn’t yet a definitive answer within grasp, but we believe a starting point may lie in the performance art piece outlined below at Amsterdam’s Schiphol Airport.

Maarten Baas, a prolific and playful Dutch art designer known for blurring conventional lines with installations and performances at places like MoMa, Les Arts Decoratifs and the San Francisco Museum of Art, was commissioned by the Netherlands’ premier international hub, and Europe’s third largest airport overall, to essentially reinvent the clock for one of its main terminals. Baas has basically made it appear as if he is stuck inside a massive steel box suspended from the airport’s ceiling—doomed to forever draw and then erase the hands of a giant clock as time moves forward.

Although it was originally created in 2009 for Milan Design Week, this installation has confounded many an onlooker, not to mention online audiences. In reality, they’re all watching a 12-hour video loop. However, this shouldn’t diminish the fact that this feat initially required a flawless performance in real time. One only needs to check out Baas’ website for proof of his commitment to irreverent and self-aware presentations. But, for those that don’t have the time, simply check out the video below for a closer look and quick overview of the “Schiphol Clock.



dinsdag 5 december 2017

ALD Mobility Experience Centre in the Netherlands.

Mobility, is that an interesting subject? Sure it is, because it touches on being a good employer, reaching operational excellence and fulfilling green goals. To guard the conversation in these directions, ALD Automotive asked Tinker to develop a client experience adventure. It turned out to be the ALD Mobilty Experience, a ‘conversation engine’, in which management teams explore their own mobility profiles.



From  Tinker Imagineers